Beiersdorf Middle East FZCO Jobs Careers 2023 : e-Key Account Manager Vacancy in Dubai UAE

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Role Purpose
To scale-up UAE E-Commerce growth, manage the P&L and market share leadership for the channel.
To drive the channel strategy and be a strategic partner with key e-tailers, across the skin, personal & face care categories.
Ensure excellence across the digital shelf and be “Best-in-class” on events, activations and media.
Identify new and emerging ecommerce channels (incl. Social/ Quick), while always keeping consumer at heart.
Main Accountabilities
Design the E-commerce transformation journey and superlative growth path:

Identify and tap the new and emerging channels of future, to generate profitable business through them.
Drive Key Customer selection followed by process re-engineering to build efficiencies in the system.
Set up robust Review mechanisms & analyze data from various MIS to facilitate insights & action planning.
Collaborate with cross functional partners on all aspects of Ecommerce business, including product portfolio, content strategy, promotional campaigns, commercial investments and most importantly full funnel integration.
Drive productivity through improved execution and measure the reach of unexploited e-tailers.
Develop Promotional & Assortment strategy for e-commerce by understanding competitive and business trends.
Evolve and conceptualize SKU focus. Ensure alignment with Marketing, Supply Chain, Finance and Sales.
Drive the magic formula parameters of UV, CVR, AOV & loyalty, through focused actions.
Drive Effective Teaming & Communication through:

Providing regular progress updates to all stakeholders & Drive ECom upskilling across the organization
Ensure Successful Roll-out through:

Obtain senior management support / buy-in on all key initiatives and resources required for the e-commerce journey.
Ensure adherence to agreed timelines.
Ensure learnings from pilots / test & learns.
Achievement of the Sales, Profit & Market Share Targets.
Operational updates

Work hand in hand with top pure players/marketplace/Online/Ecommerce retailers and (in coordination with CCMs) with the ecommerce departments of mainstream brick and mortar retailers who have E-commerce operations.
Ensure fully updated masters with above retailers. Product descriptions, selling stories for new products, images and RSPs to be updated regularly on sites on all e-tailers.
Work on online loyalty programs of top E-commerce retailers including those with brick-and-mortar operations.
Establish deep and meaningful relationships with the responsible Ecommerce teams of online retailers.
Agree support Plan for sites of key E-commerce customers for focus categories in line with annual marketing plans with Digital marketing teams to ensure (as an example) that we achieve “first brand seen” status on customer sites.
Align Performance-Precision integration for the full funnel & drive Events / Always On activations accordingly.
Ensure close collaboration between Brand & Commercial teams to ensure new launches hit the market online & offline simultaneously for max impact. Responsible to ensure on time listing of new launches with ECom retailers.
Budget management, tracking and handling of any assigned commercial budgets by the line manager and any S&CM budgets agreed with the marketing director.
Forecasting & Planning Inventory, based on Sell Outs and Days of Inventory held – focusing on eMust Sell List
In conjunction with the local Senior CCMs, CCMs and SCM Managers conduct regular market visits and research to ensure that the job holder is fully updated on retail market trends.
Additional information
We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae, salary expectations, relevant references and certificates) and encourage you to upload your CV without a picture.

Have a look at our benefits: What we offer – Our Benefits | Beiersdorf